The unit of work is a brief — one complete journey from a starting question to pressure-tested concepts and visuals, each carrying its Provenance Map.
A brief is one complete journey — your starting question through to pressure-tested concepts and visuals, each with its Provenance Map. Every brief includes a capped render pool and up to four concepts.
Need more? Top up any time in blocks of 10, at your plan's own per-brief rate — $400 on Monthly, $200 on the Annual Pass, $167 on Team.
Renders per brief are capped on every plan, and a fair-use policy keeps the service fast for everyone.
You usually pick two. Here you don't have to.
A boutique agency charges around $25,000 for a single brief, and you wait a quarter. The Annual Pass gives you 120 briefs a year — for roughly a tenth of the price of that one. So chase every hunch, and run the idea you'd have parked.
Try a brief, free →